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BroadVision Marketing Blog

Inbound Marketing vs Outbound Marketing Go Head to Head in Petaluma

Posted by Jaco Grobbelaar on Tue, May 27, 2014 @ 07:48 AM


In the spirit of a recent article I wrote, What Does “Inbound Marketing" Mean for Petaluma? [Video], I have located 3 articles that I have turned into boxing rounds about inbound vs. outbound marketing. It’s time for a boxing match to see which will kiss the canvas and which will be the winner. The winner becomes the champion marketing method for business people here in Petaluma and anyone else who is sitting on the fence.

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Topics: inbound marketing Petaluma

5 Killer Ways to Discover Exciting Blog Post Ideas

Posted by Jaco Grobbelaar on Wed, May 21, 2014 @ 07:19 AM

I’m sure it must sometimes feel as if it may be impossible to come up with fresh and exciting new blog post ideas. However, I want to ensure you, it can be done. The proof shows up in Google searches constantly. We are a very innovative and creative species.

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Topics: blog post ideas

What Does "Inbound Marketing" Mean For Petaluma? [Video]

Posted by Jaco Grobbelaar on Mon, May 19, 2014 @ 04:42 PM

I just looked at a list of all the blogs that we have posted over the last few years and could not help to notice how many of them have headlines with the words "Inbound Marketing" in them. Yet as I network with many business owners and business professionals in Petaluma and other cities in our area, I'm surprised to find how many of them are unfamiliar with the term. Some times we get so comfortable with the jargon of our industry that we think everyone else is. I plead guilty.

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Topics: inbound marketing Petaluma

Local Inbound Marketing Strategy: Go Fishing for More Clients

Posted by Jaco Grobbelaar on Mon, May 12, 2014 @ 07:53 AM

Have you ever gone fishing and taken several poles? A savvy local inbound marketing strategy is to use business blogging and other platform planks like Facebook and Twitter to stir up local buzz.

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Topics: local inbound marketing strategy

Do You Want to Write Blog Headlines that Grab Attention?

Posted by Jaco Grobbelaar on Mon, May 05, 2014 @ 07:55 PM

Blog headlines have become a hot topic again. They were big in 2011 and somehow got knocked off the grid when everyone became rabid about pandas, penguins and hummingbirds. Actually, the hummingbird is probably why blog headlines are in the headlines again.

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Topics: blog headline, blog headlines

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